In 1981, CV Untung ("CV" means small-scale business) started its business as a traditional casting gold jewelry producer. The company adopted simple production processes that were far from the touch of modern technology.
In 1991, CV Untung turned into PT Untung Bersama Sejahtera (commonly called PT. UBS) and experienced a total renewal in product variety, technology, management and marketing activities. Nevertheless, noble values rooted from the early days were kept. Among the values were keeping reliable purity of gold in the products and putting customers interests and issues above anything else.

Now, this family-run company has entered into the next generation of its leadership and management. Teamed with professionally hired expertise, this second generation is expected to promise the world an enterprise more professional, adaptable and closer to customers. That is, a first choice supplier company for wholesalers and distributors, and a company whose products are most desired by jewelry consumers.


To become an admired, loved and trusted gold jewellery company in the world


1. By guaranteeing satisfaction of customers and providing them with consistent added values through providing best quality products and vast innovative design variety with the support of modern technology and qualified craftsmen.

2. By guaranteeing success and growth of the corporate business through superior competitiveness, growth of market share, loyal customer base, efficient operation performance and increase of profitability.

3. By prospering staff and employees through human resource development programs, performance appraisals, establishment of different facilities and firm career development programs.

UBS Gold, The Universe of Gold. Beauty and elegance on every detail.
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